Soda! Soda! Soda!

I have one word for you: SODA…

What a huge move (SODA) SodaStream had today!

If you’re new to this site refer to the following links from bottom to top. I like to work in reverse. Kind of like the 2000 hit movie Memento. The movie is pretty wild! The links will get you up to speed on this company and my take on when to sell a stock.

http://stockmarketmonster.blogspot.com/2010/12/when-should-i-sell-my-stock.html
http://stockmarketmonster.blogspot.com/2010/12/we-have-ourselves-bull-market-rally.html
http://stockmarketmonster.blogspot.com/2010/11/sodastream-international-soda.html

I first mentioned the stock back on November 25th, 2010 when I was reluctant to talk about the company after it already had a huge run to the upside. Of course the stock pulled back like I knew it would and currently it has been on a terror for the past week!

So we all know that this is a speculative stock. But is it really? SodaStream is a young company that went public on November 3rd, 2010 and since the last time I spoke about this company back on December 2nd 2010 it has been beaten down beyond belief. How so? I believe people were selling off to lock in a profit and many were uncertain of the stocks direction after it had its first earnings report. People are afraid of the unknown! (It may be speculative do to volatility, but this company still turns a profit)  Since then SODA has regained its momentum and his been on a rampage for the past 6 trading days. It hit a low of $27.00 a share on January 5th 2011 and since then is closed today at $39.00 a share. In six days it has moved up off the low 44.4%. Goodness! A move like that is an investors dream.

Stocks like this are very exciting! I’m excited because I put some money to work back on December 10th 2010 at $32.85 a share and sold this high flyer in after hours at a clean $39.05 a share today. That equates to an 18.87% gain in a little over a month. Remember one my favorite rules is to sell when I hit that 20.0% gain mark I sell a portion of my stock. In this case I was a day late on my sell and I caught another 19.27% gain today. I always sell into strength and a move like this one I don’t take any chances. I sell first and ask questions later. If I miss out on some gains I’m okay with that. So what I’m trying to say is when the stock becomes hot start thinking about taking some money/risk off the table. You do not want to turn a profit into a loss. Not only will you lose money, but you will be psychologically beaten down. Your confidence will be crushed down to a grain of salt! Salt does look pretty cool under a microscope, but I wouldn’t recommend this for your psyche.

The reason for SodaStream’s move higher is from all the recent positive news about how well their product fared during the holiday season. With SODA being a low volume stock (trading volume) any type of positive news will force the stock to surge higher. When a company is hitting the news stands it’s a good indicator that the stock has already ran up and the big money has been made. Sell the stock and wait for the volume to die down and then reenter at lower prices. Without volume a stock is nothing more than a ticker symbol. Volume makes a company move higher or lower in stock price.

I’m still very intrigued by this company and the product they have to offer, but one must act with common sense and sell when the getting is good!

Remember to check back occasionally to see my random buy list and the results of the week for the Monster Portfolio 2011. I have one stock on the buy list for today.

Buy List

WPRT-Closing price $18.16

Have a wonderful evening!

Earnings Report Calendar

(INTC) Intel- Thursday 01/13/11- 59 cent beat vs. 53 cents expected by Analysts (Outlook Good)
(KMP) Kinder Morgan Energy Partners Monday 01/17/11
(AAPL) Apple- Tuesday 01/18/11 (52 Week High Today!)
(GS) Goldman Sachs- Wednesday 01/19/11
(GOOG) Google- Thursday 01/20/11
(WFT) Weatherford International- Tuesday 01/25/11 (52 Week High Today!)
(CAT) Caterpillar- Thursday 01/27/11
(WPRT) Westport Innovations- Monday 02/07/11
(COSI) Cosi Inc. TBD
(SODA) SodaStream International TBD